SMS text messaging can be a powerful communication tool for business. Some examples include being able to automate calendar appointment reminders to clients (e.g. a GP or dental surgery), SMS-based marketing "e-shots", as well as simply sending an SMS message conveniently from within Microsoft Outlook to a listed contact's telephone number.
Many options are available, and dependent on your company's requirements. For larger organisations it may be more cost-efficient to configure and manage/control an internal SMS server, rather than utilise a 3rd parties offering. Very small businesses may find that occasional web-based SMS delivery is a perfect fit.
Further background information on Business SMS marketing can be found on the Business Link website.
Wanwise would be delighted to discuss these options and investigate the appropriate solution on your behalf.